Posted by Bob Evans
BROADWAY BLOCKBUSTER WICKED COMPLETES SUCCESSFUL 3-WEEK RUN AT MUSIC HALL WELCOMING OVER 56,000 GUESTS!
KANSAS CITY, MO ― The Broadway sensation, WICKED, flew out of Music Hall on Sunday, Jan. 23, 2022, completing a successful 24-performance run presented by the Kansas City Broadway Series. The three-week engagement of WICKED was seen by more than 56,000 patrons.
“Kansas City theatre-goers looked forward to the return of WICKED since it was last here in 2015. The show played to packed houses throughout this run, bringing thousands of people downtown and into our beautiful Music Hall,” said Leslie Broecker, Midwest President, Broadway Across America. “Clearly people are ready to come together and experience theatre live and in person.”
Based on a statistical analysis by The Broadway League, the New York City–based national trade association for the Broadway industry, the local economic impact of this year’s engagement of WICKED in Kansas City can be estimated at over $18 million. This estimate includes economic impact generated by patrons, tourism, hotels, dining at local restaurants, parking and more. It includes the cost of local supplies and local labor involved in the production. The production also employed nearly 100 local stagehands, hair and wardrobe professionals, musicians and merchandise sellers.
The Broadway sensation WICKED looks at what happened in the Land of Oz…but from a different angle. Long before Dorothy arrives, there is another young woman, born with emerald-green skin, who is smart, fiery, misunderstood, and possessing an extraordinary talent. When she meets a bubbly blonde who is exceptionally popular, their initial rivalry turns into the unlikeliest of friendships…until the world decides to call one “good,” and the other one “wicked.”
With a thrilling score that includes the hits “Defying Gravity,” “Popular” and “For Good,” WICKED has been hailed by The New York Times as “the defining musical of the decade,” and by Time Magazine as “a magical Broadway musical with brains, heart, and courage.” NBC Nightly News calls the hit musical “the most successful Broadway show ever.”
Now the 5th longest running show in Broadway history, WICKED is the winner of over 100 international awards including the Grammy Award and three Tony Awards. Since opening in 2003, WICKED has been performed in over 100 cities in 16 countries around the world (U.S., Canada, United Kingdom, Ireland, Japan, Germany, Holland, Australia, New Zealand, Singapore, South Korea, The Philippines, Mexico, Brazil, Switzerland and China) and has thus far been translated into six languages: Japanese, German, Dutch, Spanish, Korean and Portuguese. WICKED has been seen by over 60 million people worldwide and has amassed over $5 billion in global sales.
Based on the novel by Gregory Maguire, WICKED has music and lyrics by Stephen Schwartz, and a book by Winnie
Holzman. The production is directed by Tony Award winner Joe Mantello with musical staging by Tony Award winner Wayne Cilento. WICKED is produced by Marc Platt, Universal Stage Productions, The Araca Group, Jon B. latt and David Stone.
WICKED ASSETS: https://drive.google.com/drive/u/0/folders/1J13gZQplXXtkfubQBUoOFGFXSH8HeXay
Broadway Channel, BroadwayBox.com and Group Sales Box Office. Led by 15-time Tony® Award-winning theater producer John Gore (Owner & CEO), BAA is the foremost presenter of first-class touring productions in North America, operating in 48 markets with over 450,000 subscribers. Presentations include Disney’s THE LION KING, WICKED, THE BOOK OF MORMON, THE PHANTOM OF
THE OPERA and HAMILTON. Current and past productions include AIN’T TOO PROUD, BEAUTIFUL – The Carole King Musical, CATS, CHICAGO, DEAR EVAN HANSEN, MEAN GIRLS, MOULIN ROUGE! and TO KILL A MOCKINGBIRD.
The American Theatre Guild
A 501(c)(3) organization and the largest not-for-profit touring Broadway Presenter in the nation, supports Broadway seasons in 15 markets including: Birmingham, AL; Colorado Springs, CO; Eugene, OR; Honolulu, HI; Kansas City, MO; Lubbock, TX; Melbourne, FL;
Peoria, IL; Phoenix, AZ; Riverside, CA; Santa Barbara, CA; South Bend, IN; Thousand Oaks, CA; Toledo, OH; and Wichita, KS. The American Theatre Guild is dedicated to providing the experience of live theater in order to foster passion, inspire creativity and empower youth within each community.